Thursday, December 13, 2007

Protect the Gifts you already have...

If you've been out and about in York you might have noticed some Holiday Volvo billboards. If not, here's what they look like:

Great message and to the point (of course I am biased). One thing that Volvo does better than anyone else is safety. Think about this: the next time you get in your car and put on your seat belt you are putting on a Volvo design. Volvo invented the 3-point belt, and because they wanted everyone to benefit from this invention, they did not patent the design. So even if you don't own a Volvo you are being protected by Volvo.

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